Every December, Pantone announces the colour of the following year. This impacts the world in many ways. From fashion trends to home décor, you’ll find this colour virtually (pin intended!) everywhere.
For 2020, that colour is Classic Blue.
“We are living in a time that requires trust and faith. It is this kind of constancy and confidence that is expressed by PANTONE 19-4052 Classic Blue, a solid and dependable blue hue we can always rely on.”
-Leatrice Eiseman, executive director of The Pantone Color Institute
This classic blue is elegant yet simple. Bold yet calming.
The Impact on Shopping
Pantone has been selecting colors of the year for two decades and this isn’t something to be taken lightly. Their selection is seen in the things you buy and wear and affects trends; it’s that impactful.
Fashion
Classic blue gives off a self-assured vibe, a poised confidence if you will. It’s elegant yet simple. It’s a perfect foundational colour you can use to either make a statement or to mix-and-match with many other colours.
MatchesFashion has a classic blue zip-up shell for women.
Hudson’s Bay carries a classic blue Fjallraven backpack
Aldo stocks a classic blue block heel that’s perfect for a party or work
Home Décor
When using classic blue throughout your home, you’ll find it gives a je ne sais quoi to your décor. It is a perfect hue if you’re looking for a more subtle sophistication but can also become the centerpiece of a room depending on what it’s styled with.
Bouclair has a classic blue velvet dining chair perfect for low-key drama
Bed Bath & Beyond has a classic blue accent rug that gives a pop of colour to any room
CB2 has a classic blue acrylic bookend that’s just right if you prefer to keep your pop on the minimal side
No matter how you choose to infuse classic blue in your every day, you’ll find it’s a natural and beautiful colour that’s a great addition to many other pieces already in your home and wardrobe.